Junior CRM Consultant

Praha
Full-time

Powered locally and aligned globally, Publicis Production EMEA Hub forms the regional backbone of Publicis Production. With over 1.200 talented professionals based in the Czech Republic, Bulgaria, Hungary, Poland, the UK, and Mauritius, we enable smarter, faster, and more connected content delivery for global brands. Our integrated capabilities include post and primary production, versioning, commerce, web development, CRM, and language services. As part of the global Publicis Production network, our mission is to transform production into a true growth driver. By combining tech, data, automation, and AI, we deliver intelligent content at scale. We are proud to power Publicis Groupe’s ambition to build the world’s best global integrated production offering.

Overview:

In this role, you will be responsible for delivering the marketing CRM campaigns within our worldwide Publicis Production Hub, managing and developing multichannel content (Email, App Push, Web Push, SMS, WhatsApp) in Salesforce Marketing Cloud for our global client from the hospitality segment. You will join the team of certified specialist and developers to product high quality work

Key Responsibilities:

Supporting the day-to-day operation and management of the campaigns in Salesforce Marketing Cloud.
Ensure quality, accuracy, and compliance with relevant data protection regulations.
Segment customer data based on various criteria to support targeted marketing campaigns.
Collaborate with marketing teams to execute personalized marketing strategies.
Plan, create, and execute CRM-driven marketing campaigns to drive customer engagement and retention.
Utilize CRM tools to deploy and track the performance of campaigns.
Stay informed about industry trends and best practices in CRM management.
Propose and implement enhancements to optimize CRM processes.

Qualifications:

Proven experience as a CRM Specialist, Emailing Specialist or in a similar role.
Proven experience in using CRM platforms (e.g., Salesforce Marketing Cloud, Braze, Adobe Campaign, HubSpot, Microsoft Dynamics or similar).
Strong delivery management skills.
Excellent communication and interpersonal abilities, fluent and quality written English is must have.
Understanding of marketing principles and customer lifecycle.
Certification in CRM or relevant marketing automation platforms is nice to have (e.g., Salesforce Marketing Cloud, Braze, Adobe Campaign, HubSpot).
Proven Experience with CRM/Emailing platforms, especially in the content editing and management part.
Knowledge of A/B testing and data-driven marketing strategies.
Familiarity with data protection regulations (e.g., GDPR) and its technical processing in emailing.
Bachelor’s degree in marketing, Business, Information Technology, or a related field.

We can offer You:

Great team of friendly colleagues always happy to share their professional know-how and offer a helping hand.
International environment yet without a complicated hierarchy where a daily direct approach to the management is possible.
High level of independence and freedom to show your talent, deliver meaningful results, and come up with innovative ideas.
Playing a recognized and respected role on global projects for top Client(s) within the informal, result-oriented digital culture team.
Priority is given to Your professional development and education, certifications, and training. Opportunity to learn and grow, especially within the data, digital marketing, and international cooperation domains.
Using tools that only the biggest global players and a limited number of people do.
New great offices near Palmovka (DOCK in IV), full of friendly people, dogs, snacks, and anything you need to be happy at work.
Flexibility to choose and mix remote and office work, 5 weeks of holidays, and several “My Days” for personal time.
Publicis Care benefit scheme to choose from, including meal allowances and pension or life insurance contributions, as well as compensation for incapacity for work, a MultiSport card, stays at the company cottage, and other benefits.

At Publicis Groupe, we value diversity and invite all candidates to apply, regardless of age, gender, sexual orientation, religion or lack thereof, origin or disability.