Product Owner (Jr., Md., Sr.)

  • On-site
  • Praha
  • Full-time

About Scalepunk:

At Scalepunk, we specialize in customer acquisition — helping companies accelerate growth through performance-driven lead generation and CPA marketing strategies.

Since 2014, we’ve built advanced digital solutions that convert, scale, and deliver real business outcomes — from comparison platforms to optimized funnels and data-backed campaign infrastructure.

To support our growth, we’re looking for a Product Owner to join our team. As a central figure in our product development and performance strategy, the Product Owner will be responsible for end-to-end product lifecycle management, from defining goals and managing funnels to driving monetization and ensuring legal compliance. You will collaborate closely with performance, creative, and technical teams to optimize the user journey and ensure the product consistently reaches its margin and growth targets.

What you’ll do:

  • Manage the marketing product end-to-end (launching funnels, maintaining performance, and driving monetization)
  • Consistently achieve and improve the target margin
  • Set and track weekly OKRs to drive product performance
  • Define and monitor KPIs aligned with margin and “new margin” goals
  • Create and test the copies for the funnels
  • Manage monetization strategy: cascades, channels, offers, and offer walls
  • Evaluate merchant plans weekly and adjust based on ROI
  • Own all product-related content: landing pages, emails, SMS
  • Oversee product delivery flows and communication touchpoints
  • Optimize user journey and conversion funnels (CRO)
  • Ensure compliance with GDPR, CAN-SPAM, and relevant standards
  • Allocate traffic targets to media buyers based on strategy
  • Formulate and execute A/B/C tests to improve results
  • Collaborate with performance, creative, tech, and data teams

What we’re looking for:

  • 2+ years of experience in Digital Marketing
  • Proven experience as a Product Owner or in a related role
  • Strong analytical skills and people management skills
  • Experience with funnel optimization and monetization strategies
  • Knowledge of compliance in digital product environments
  • Familiarity with A/B testing, analytics tools, and PM software
  • Experience in email/SMS communication flows and user journeys
  • Experience in Meta/Google media buying
  • Excellent communication and cross-functional collaboration skills
  • Background in affiliate or financial products is a plus
  • Fluency in English is mandatory

Nice to have:

  • Experience with automation tools (Zapier, Make, n8n, etc.)
  • Curiosity about AI automation trends

What we offer:

  • Competitive salary + performance bonuses
  • 25 vacation days + 3 sick days
  • Modern office in Prague (Karlín)
  • Company-paid English/Czech lessons and professional training
  • Modern tools, agile culture, and no bureaucracy
  • Multicultural, open-minded work environment
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